MARKETING line decoration PROPERTY EXPOSURE

It is irrefutable that a solid high impact internet marketing plan combined with solid award winning property marketing is imperative to getting your property sold quickly and for top dollar. Our agents are uniquely positioned to capitalize on both these elements and more. Have a look below at some of the ways your home marketing will benefit from having The Group at Re/Max First represent you in your home marketing and sale. Our in-depth expertise, passion for excellence, and exceptional design are our foundation. Our experienced team of marketing professionals, copywriters, graphic designers and field level agent advisors are dedicated to providing the very best materials. Our unique full-service marketing approach will make you feel as if you have an entire marketing agency working on helping you achieve your goals. We specialize in creating distinctive pieces that set you apart from the run of the mill.

Staging and Preparation

Staging & Preparation

The Investment is always less than the first price reduction

A pristine, neutrally decorated home with broad appeal will typically sell faster, and for more money. You can't change your size or location, so your home should be as current and well maintained as possible. Think of it like this, if your home was a hotel, and your bathrooms were the spa, would visitors stay and pay a premium price, or would they walk out and go elsewhere? Before any marketing begins we'll start with a walk through with a staging and styling consultation specialist. We will help maximize your home's appeal for the photos and beyond. ( See some end samples )

Photography

Photography

A picture is worth 1,000 words (*&$5,743)

The first, and sometimes only impression happens online. The only way to achieve a top sale price is with a great real estate agent and a fantastic marketing campaign! If you want to give yourself every opportunity to get a premium result, then you have to start with the one thing that impacts almost everything else in your marketing campaign - the photography of your home. Orr photographers are skilled and vetted for their ability in architectural real estate photography and trained to capture key, value building elements. *According to a study by Redfin, Listings shot with DSLR cameras sell for $5743 more in $400k-$499k price bracket.

Digital Media

Digital Media

A picture is worth 1,000 words, the following... priceless!

From immersive, interactive digital 3D walkthroughs to cinematic video digital commercials. The digital marketing aspect of The Group's listing marketing campaign is sure to not only wow you, the seller, and the homebuyers alike. We bring valuable exposure to your listing and we can generate up to 4X more visibility and interest through our online interaction. We increase your odds of being seen, being noticed, and being the attention getter that gets the buyer's in person viewings over the sea of other listings. In fact, our video marketing has garnished prestigious international marketing awards.

Print Media

Print Media

Designed to Leave a Lasting Impression

We delight in making your property stand out! Our marketing strategists hand in hand with your agent and our graphic designers have taken our international award property marketing brochures and created awe inspiring templated pieces that make your marketing look custom without the multitudes of hours that were taken to create them. But beyond your multi-page property brochures, we have also created location brochures featuring Avenue Magazines Top Community features and last but not least our Tour Guide cards ensure that those little touches in your home don't go unnoticed.

Online Syndication

Online Broadcast

Unleashing the Power of Syndication

Well over 90% of buyers use the internet in their search process. 51% of homebuyers found the home they eventually bought, online. They do this, through popular sites like Realtor.ca, ReMax.ca, Real-Estate.ca and Calgary-Real-Estate.com. If you want to sell your home, and for top dollar, you can not deny you need to list with an agent who is internet savvy. While many agents claim to be, we can prove it. Our website Real-Estate.ca has been featured on The Silicon Review and The Top 100 Magazine (real estate edition). But we don't stop there, our listing syndication puts your property on 1,000's of websites and when it's 11:40pm... 1,000's of sites are working hard for you even while you sleep.

Featured Listing

Featured Listing

#1 Top Websites and Market Leaders

The Group at Re/Max First owns 2 of the highest traffic real estate websites in Calgary. Real-Estate.ca and Calgary-Real-Estate.com are 2 top choice research sites for homebuyers, and that works in your favour, when you list with us. Before we even take your listing live on the MLS we can begin to promote it with both our Featured and Priority Listing spots on the websites. This brings valuable exposure that just is not possible from the majority of other Calgary real estate agents. If you want "top dollar" then you need top visibility on the top visited websites. We can help you with that.

Database Marketing

Database Marketing

Big Lists of Buyers Means Bigger Chances for Top Dollar

Having thousands of homebuyers on our sites every single day, also means that we have tens of thousands of homebuyers in our database. When we take your listing we put this out on our database of current homebuyers in our emailed newsletter. Doesn't it make sense, when you have put all that effort into prepping your home for sale, that your agent should shout it from the rooftops? We do, and you benefit here as well.

Open Houses

Open Houses

Maximizing Your Property Exposure

In the NAR profile of home buyers and sellers, it was revealed that 4% of the buyers found the home they purchased through an Open House. Teh to a successful open house is to engage the people who walk in with sincere curiosity as to what their needs are. The Tour Guide cards, Location Marketing and Award winning inspired Property Brochures already put your listing way above the competition. Now its our agents time to shine, with genuine helpful interest.

Social Media Promotion

Social Media Promotion

And they told 2 friends, and they told 2 friends, and so on. . .

4% of homebuyers found their home through their friends, family or neighbours. We will leverage the power of Facebook and Instagram to your benefit. But not just our Facebook and Instagram, we are part of a group of 50 Calgary agents who all cross promote each other's listings on Social Media. This amplifies your listings social media exposure by a factor of 50!

Award-Winning Marketing

Award-Winning Marketing

Excellence is Both Expected and Seen by Your Buyers

We have been nominated for 5 awards and won 4 by a prestigious international digital marketing competition and anther international real estate marketing and architectural design competition. We feel both blessed and proud to be able to market your property with our design inspired pieces that have garnished international attention. Our templates inspired by these award winning pieces are sure to impress even the most discerning homebuyer.

Start With A Conversation Today

clientcare@thegroup.ca

1-403-255-9555

#115 8820 Blackfoot Trail SE
Calgary, AB T2J 3J1

The Group at Remax First, is a top producing team helping builders, buyers and sellers.

Were best known for being the #1 Re/Max office Worldwide (closed transactions for the past 2 years), our international award winning marketing and 2 popular and well known listing websites, www.real-estate.ca and www.Calgary-Real-Estate.com

Although not known for this, the most important part is that we do this through a very process driven approach that helps our clients maximize their odds at getting the best results.

Best Mobile

WINNER

Best Property
Video

Best Mobile

WINNER

Best Property
Brochure

Best Overall

WINNER

Best Real Estate
Website

Best Overall

WINNER

Best Real Estate
Ad